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Master of Arts in Business Communication and Leadership in Social Media Marketing Online

Harness the transformative power of social media. In today’s digital and mobile-first society, social media is a must-have for marketing. Learn practical tactics, innovative storytelling techniques, and data-driven analytics to drive your strategy forward.

Tuition: $15,000

Duration: 10 months

Credit hours: 30


Reach consumers the way they prefer: through social media

In a society where connections are made and stories are shared online, companies simply cannot afford to overlook the influence of social media. In the Master of Arts in Business Communication and Leadership – Social Media Marketing program, we aim to equip ambitious professionals like yourself with the skills and knowledge needed to excel in the field of social media marketing. From crafting effective messages to connecting with the masses, our esteemed faculty will guide you on an empowering journey of growth and transformation.

Throughout the program, you’ll dive deep into the strategies and tactics needed to leverage social media as a powerful tool for communication. We’ll explore topics such as social media management, content creation, analytics, community engagement, and crisis communication, ensuring you’re well-rounded and prepared for the challenges of this dynamic field.

Potential career opportunities:

  • Public relations specialist
  • Corporate communications director
  • Marketing communication manager
  • Digital marketing manager
  • Media relations specialist
  • Content strategist
  • Advertising account executive


Plan your tuition payments in a way that works for you

We understand finances are an important factor in considering your higher education options. Our online programs are competitively priced and can be paid by the course for added flexibility.

Tuition rates listed apply to the 2024-2025 academic year. More detailed information about tuition and financial aid can be found here.

Program: MA in Business Communication and Leadership – Social Media Marketing
Per credit hour: $500
Per course: $1,500
Per Program: $15,000

Financial aid
Financial aid is available to those who qualify and who are U.S. citizens. Complete the Free
Application for Federal Student Aid (FAFSA) online at

Edgewood College Federal School Code: 003848

Contact us:
Phone: 608.663.4300
Fax: 608.663.3495
Mailing address: 1000 Edgewood College Dr. Madison, WI 53711

Our next apply date is approaching

Our online programs are designed to fit your schedule. Find your ideal start date below.

7-Week Format


Start Date  

Application Deadline 
Fall I  8/26/24 8/12/24
Fall II  10/21/24 10/7/24
Spring I 1/21/25 1/7/25
Spring II 3/10/25 2/24/25

Course registration is due the day before courses begin for each term.

Our admissions criteria is designed to showcase your best
  1. Completed graduate application.
  2. Official transcripts reflecting completion of a baccalaureate or more advanced degree from a United States regionally accredited or equivalent post-secondary institution with a cumulative grade point average of at least a 2.5 on a 4.0 scale or a 2.5 GPA in the last 60 credits. Students who do not meet the 2.5 GPA requirement may still be considered for conditional admissions.
Our courses are crafted with practical applications

To complete the MA in Business Communication and Leadership – Social Media Marketing online program, students must complete 30 credit hours of coursework.



View Course List


U.S. Student Graduate Admissions Contact Information


Phone: 608-663-4299

International Student Graduate Admissions Contact Information: powered by upGrad


Phone (by region):

  • Europe, Middle East, Africa: +44 7830 344510 
  • Asia Pacific except India: +65 6232 6730
  • North and South America: +1 240-719-6120 
  • Vietnam: +84-28-7300-8884